The impact of COVID-19 across industries has driven business optimization at an unprecedented pace. Virtually overnight, companies were forced to design and execute highly complex projects, including remote work, infrastructure adaptations, digital modernization and additional security layers to support rapid change. To ensure resilience, organizations have been tasked with overcoming these challenges and more, all while growing and supporting the company.
As pandemic restrictions change, many businesses are permanently transitioning to a hybrid workforce environment: a mix of on-site and remote employees, modern digital experiences, and on-demand access to software and solutions. With this shift, optimization across the new IT landscape becomes critical. IT departments worked tirelessly to implement urgent transformations in 2020; we'll need to reexamine where those systems stand today, as well as areas for enhancement.
Navigating a post-pandemic world will come with its share of additional challenges, and strategic optimization can reframe the future of business.
But let’s take a step back: What exactly is business optimization, and how does it apply to you? At Insight, we look at optimization as the process of improving the efficiency, productivity and performance of an organization. This can apply both to internal operations and external products. Big data and connective technology can be used to influence new approaches that drive business optimization — allowing organizations to achieve more.
Optimizing your business may look like:
At the heart of each optimization lies one crucial benefit: speed. By improving the pace at which you accomplish goals, you’ll save valuable time — and the old saying holds true: Time is money.
By leveraging trending technology, you’ll optimize costs, achieve your goals and thrive in an evolving digital world.
Let’s explore three key challenges in today’s technology that are apt for optimization.
When it comes to key risks facing businesses today, it’s impossible to overemphasize the importance of security. The rapid transition to remote and hybrid work brought about an urgent need for heightened cyber defense. In today’s world, becoming a victim of a cyberattack is a matter of when, not if.
A cyberattack can bring down your entire IT system, resulting in extreme financial loss, damaged reputation and countless additional fallout. Having the most up-to-date cybersecurity in place is vital to detect, stop and respond to attacks in real time.
Particular concern in today’s hybrid world surrounds Artificial Intelligence (AI). The rise of AI in cybersecurity is rapidly evolving, and hackers are utilizing its tools and reliance on the cloud for advanced cyberattacks. You’ll want to employ solutions that protect every part of your IT environment, including but not limited to:
There’s a vast array of solutions that can improve your protective controls, but remember: A holistic approach is always best. Ensure your strategy spans the identify, protect, detect, respond and recover categories.
Devices are essential to business operations, with billions in use today. Maintaining high workforce productivity (and improved profits) requires the right tools at the right times, and having modern, fast devices will increase employee satisfaction and retention. However, managing the device lifecycle can consume the bulk of your budget. In fact, PCs continue to make up the largest capital component in the annual IT budget for many enterprises.
So, how can you find and utilize the right tools without breaking the bank? A technology partner can eliminate the time and hassle of managing multiple hardware vendors, ensure maximum uptime and lifespan, improve user experience and reduce device total cost of ownership. We’ll talk more about the benefits of choosing the right partner below, but first, let’s look at software optimization.
In today’s constantly evolving digital space, having the right software to support your work is crucial to success. This is especially important if new employees are joining your organization from a fully remote setting. With devices that are ready to go and equipped with the right software, your team will onboard with ease, and you’ll save time (and resources) from the start.
The right tools can also automate repetitive processes, eliminate redundancies and free team members to focus on important tasks. With today’s optimizations, you’ll see improvements in:
Applying advanced technology tools in these areas can lead to pivotal optimization for your business, but staying up to date with trending tech can be a job in and of itself. New technology is increasingly complex, and we’re dealing with an expanded surface area — more devices, a dispersed workforce and accelerated cloud migration.
That’s where a technology partner comes in.
We’ve covered how utilizing technology can optimize your business cost, processes and more — but what if you could take it one step further and optimize the entire process?
When finding the right technology for your business, you might spend valuable time juggling vendors for the right product, only to be left with no issue support, maintenance, licensing assistance and overall partnership. Procuring software, for example, can come with a host of challenges: unused products, auditing issues, duplicated technologies, wasted resources and more.
A full-service technology partner, like Insight, will subvert these challenges and bring you improved efficiency, effectiveness, compliance and strategic alignment. When you’re looking for the right partner, you’ll want to ask a few key questions:
The ideal technology partner will not only help you find the right technology, but also provide unmatched benefits before, after and along the way.
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Regional Vice President & GM Corporate Technology Sales, Insight
With more than 20 years of experience leading high-growth sales organizations, Bob currently runs the technology corporate business at Insight. Prior to his role with Insight, Bob lead Inside Sales at PCM and Field Sales at En Pointe Technologies.
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